Textile Designs on
Spoonflower
Textile Designs on
Spoonflower
Textile Designs on
Spoonflower
SKTK approached me to do a refresh of their existing brand elements, this consisted of colour palette update, social media graphic elements and templates inspired by the artist James Turrell. The identity refresh was supported by an art direction guide to inform the visual look of the content they wish to create
SKTK approached me to do a refresh of their existing brand elements, this consisted of colour palette update, social media graphic elements and templates inspired by the artist James Turrell. The identity refresh was supported by an art direction guide to inform the visual look of the content they wish to create
SKTK approached me to do a refresh of their existing brand elements, this consisted of colour palette update, social media graphic elements and templates inspired by the artist James Turrell. The identity refresh was supported by an art direction guide to inform the visual look of the content they wish to create
A report for SUPRA
Tracking Trends
+ Snap-Shot Concept
Through focused trend, colour and material concepts I delivered a vision for Supra that was both in line with seasonal design themes and the cultural movements at the time. These focused concepts consisted of a visual “snap- shot” concept, a digital palette, direction for strategic development and application of colour and materials. These concepts, alongside a line plan, served as the brief for the design team to shape their FW19 men’s tier 0 streetwear collection
If you would like a trend tracking or collection concept tailored to your brand needs please email me at info@studiolcy.com
Through focused trend, colour and material concepts I delivered a vision for Supra that was both in line with seasonal design themes and the cultural movements at the time. These focused concepts consisted of a visual “snap- shot” concept, a digital palette, direction for strategic development and application of colour and materials. These concepts, alongside a line plan, served as the brief for the design team to shape their FW19 men’s tier 0 streetwear collection
If you would like a trend tracking or collection concept tailored to your brand needs please email me at info@studiolcy.com
A report for SUPRA
Tracking Trends
+ Snap-Shot Concept
Through focused trend, colour and material concepts I delivered a vision for Supra that was both in line with seasonal design themes and the cultural movements at the time. These focused concepts consisted of a visual “snap- shot” concept, a digital palette, direction for strategic development and application of colour and materials. These concepts, alongside a line plan, served as the brief for the design team to shape their FW19 men’s tier 0 streetwear collection
If you would like a trend tracking or collection concept tailored to your brand needs please email me at info@studiolcy.com
A report for SUPRA
Tracking Trends
+ Snap-Shot Concept
To begin this project I was given the bruised image of Sevdaliza (the Shabrang album cover), a statement from the singer and early access to a few songs on the album. I listened to each song multiple times, I made notes on the lyrics, the message, how it made me feel and from there, developed the initial concept proposals - Re-humanise, “Oh my god, who should I be” and The Healing Process.
We decided to go forward with concept 3, The Healing Process (Restraint, Damage, Healing & Memory)
If you would like a trend tracking or collection concept tailored to your brand needs please email me at info@studiolcy.com
Proposals
Design and development for
Sevdaliza
Shabrang Merch
To begin this project I was given the bruised image of Sevdaliza (the Shabrang album cover), a statement from the singer and early access to a few songs on the album. I listened to each song multiple times, I made notes on the lyrics, the message, how it made me feel and from there, developed the initial concept proposals - Re-humanise, “Oh my god, who should I be” and The Healing Process.
We decided to go forward with concept 3, The Healing Process (Restraint, Damage, Healing & Memory)
If you would like a trend tracking or collection concept tailored to your brand needs please email me at info@studiolcy.com
Proposals
Design and development for
Sevdaliza
Shabrang Merch
A Brand Concept for
Daily Paper
Survival & Success in the Digital Age
For Daily Paper's SS19 season I created this concept research report. It included a global analysis focusing on technology and how it affects us, leading on to a seasonal brand mission and concept of survival and success in the digital age.
After developing the concept, and a kick-off creative direction for the collection, I was responsible for creating in depth briefs for the graphic designer.
This resulted in was a graphic heavy collection rich in concept. Here I share, the report and the message behind some of the design element, graphics and art direction carried out by the Daily Paper design team.
If you would like a brand or collection concept tailored to your brand needs please email me at info@studiolcy.com
Report
Concept Round Up
Survival & Success in the Digital Age
for Daily Paper
Centred around the possibility of Africa leapfrogging and mastering the 4th Industrial Revolution, this concept was created as awareness and concerns grew around topics such as phone hacking, targeted ads, information overload and cyber vigilantism.
At the time we were discovering just how valuable our data was and how vulnerable it (and we) can be due to constant surveillance and interception. I examined the value we place our own data looking at convenience vs the possible threat to our privacy, freedom of expression and freedom of association. Ultimately we came to the conclusion that the digital age can empower and accelerate us but only if we leverage it before it leverages us.
We imagined how this might look with Africa leading the way with Daily Paper Technologies alongside whilst highlighting the need to reconnect with humanity and our community within an environment of rising automation. For SS19 we asked the question; How to Survive & Succeed in the Digital Age.
Direction
